Nov 12, 2012

Granota Green Shirts

In today's edition of  "Retro" we discover the history behind Levante's traditional 1st and 2nd kits, as well as the surprising precedent for this year's "Granota Green" shirts.

Check out our coverage of the 2012-13 Kit Release:
 Official Kits (2012-13) 

Granota Green Shirts
Like most football clubs, Levante are known for having a standard, classic kit by which their team and club are identified. However, Levante's kit tradition goes even farther than its well known blaugrana 1st kit. Indeed, Levante's kits tell a great deal about the club's 103 year history. The blaugrana blue and maroon kit pays homage to Gimnástic FC, who merged with Levante FC in 1939 to form the current Levante U.D. Per club tradition, Levante's second kit invokes the history of Levante FC, the other half of Levante's storied tradition. This second kit is composed of black and white, traditionally in the form of vertical stripes.
Michel wearing the 2012-13 Green Kit in Hannover
This year, in a new marketing push in part originated by Levante's new equipment supplier Kelme, Levante have opted for making their second kit a frog green for the 2012-13 season. It is hoped that fans will embrace the new color, symbolic of the club's mascot, the frogs. Levante have worn the new shirt in several Europa League (at Hannover) and Liga matches this season.


1977-78 Green Kit
Source: Granotas.net user Syme
What caught many granotas by surprise (Made In Orriols' Editor included), was that there was actually a historical precedent for the Granota Green Kit, which many thought would be a first in Levante's history.

On the contrary, it was in the 1977-78 season that Levante presumably first used a green kit. Pictured below is a pre-match photo from that campaign with the historic green kit. In this version the blaugrana strip runs vertical as opposed to the horizontal strip in the current season's green kit.

Time will tell if the Green kit becomes a standard in the future, though it seems that Levante is no different from other clubs in the sense that the third kit is used for constant experimentation in the hopes of creating some sort of novelty shirt that fans will purchase. Just last campaign, Levante wore the senyera, the Valencian flag, in an adapted kit version in what turned out to be a huge commercial success for the club. The amount of senyera shirts sold last season will not go overlooked and surely an updated version will be used as the 3rd kit in the near future.


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